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	<title>Small Business Marketing &#187; Uncategorized</title>
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		<title>How Printing Posters And Flyers Can Help Your Business</title>
		<link>http://www.avalanchellc.com/uncategorized/how-printing-posters-and-flyers-can-help-your-business</link>
		<comments>http://www.avalanchellc.com/uncategorized/how-printing-posters-and-flyers-can-help-your-business#comments</comments>
		<pubDate>Tue, 09 Mar 2010 08:17:44 +0000</pubDate>
		<dc:creator>Perry Lambert</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[brochures]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[name card printing]]></category>
		<category><![CDATA[poster printing]]></category>
		<category><![CDATA[print poster]]></category>
		<category><![CDATA[printing company]]></category>
		<category><![CDATA[printing services]]></category>

		<guid isPermaLink="false">http://www.avalanchellc.com/uncategorized/how-printing-posters-and-flyers-can-help-your-business</guid>
		<description><![CDATA[Apart from using traditional marketing techniques such as newspaper, television, and online advertising, you can choose to enhance your company's visibility by printing posters and flyers to publicize your business.]]></description>
			<content:encoded><![CDATA[<p>Apart from using traditional marketing techniques such as newspaper, television, and internet advertising, you can decide to improve your company&#8217;s exposure by printing posters and flyers to publicize your company.</p>
<p>This method is quite effective because it proves to be more impactful and direct in approaching prospective customers. Given below are some of the benefits of advertising your business by making use of flyers and posters.</p>
<p>High exposure &#8211; The printed advertisement might be seen by more people but very few of them will be inspired to walk into your shop. However, circulating flyers or putting up posters in the area in which your firm is located will boost sales significantly as your visibility in the area increases.</p>
<p>Instant results &#8211; As opposed to print ads and other traditional forms of marketing, flyers and posters can be designed and printed in a few days&#8217; time, and the results from the same are quick and can be easily monitored. You will notice that there is a significant rise in the number of consumers who are coming to your store because of a poster that they noticed or a flyer that was distributed to them.</p>
<p>Low expenditure &#8211; It is cheaper to print poster and flyers and their designing is quite uncomplicated as well. It is usually more than enough if the end result is striking and has all the essential information for potential buyers. Further, any professional printing company can successfully fit in your ideas relating to poster and flyer printing and you need not hire the services of specialists to design them. Moreover, it is cheaper to pull out from an under performing flyer or poster campaign than it is from various other promotional campaigns.</p>
<p>Flexibility &#8211; Promotional campaigns utilizing flyers and posters can be customized to meet your needs. For example, if you would like to start a guerrilla promotional drive, then putting up big and striking posters at unexpected sites is an effective strategy. In the same way, limited duration promotional schemes can be popularized by giving away flyers that can also be used as vouchers. Besides, you can print various kinds of posters and flyers for the same campaign that is normally tough to do in other methods.</p>
<p>Thus, by opting for poster and flyer printing, you can give a quick and effective thrust to your business, without having to undergo a lot of trouble. Availing these services is simple as well, and any good printing company in your locality will be able to provide a vast range of services and design choices.</p>
<p>Find out more about a printing companythat offers the best printing services. Visit the Uber Article Directory to get a totally unique version of this article for reprint.</p>
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		<title>Arena Football League To Fold, Will Declare Bankruptcy</title>
		<link>http://www.avalanchellc.com/uncategorized/arena-football-league-to-fold-will-declare-bankruptcy</link>
		<comments>http://www.avalanchellc.com/uncategorized/arena-football-league-to-fold-will-declare-bankruptcy#comments</comments>
		<pubDate>Mon, 08 Mar 2010 08:14:30 +0000</pubDate>
		<dc:creator>Ross Everett</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Arena Football]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business marketing]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[hobbies]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[recreation]]></category>
		<category><![CDATA[sports]]></category>

		<guid isPermaLink="false">http://www.avalanchellc.com/uncategorized/arena-football-league-to-fold-will-declare-bankruptcy</guid>
		<description><![CDATA[After canceling their 2009 season, the Arena Football League has shut down entirely and appears headed for bankruptcy. Earlier this week, the league office released a short statement indicated that it had ceased operations because owners were "unable to reach any consensus on restructuring the league over the past eight months." The leagues statement continued that there are no other viable options available to the league right now."]]></description>
			<content:encoded><![CDATA[<p>After canceling their 2009 season, the Arena Football League has shut down entirely and appears headed for bankruptcy. Earlier this week, the league office released a short statement indicated that it had ceased operations because owners were &#8220;unable to reach any consensus on restructuring the league over the past eight months.&#8221; The leagues statement continued that there are no other viable options available to the league right now.&#8221;</p>
<p>Even before the decision was made to cancel the 2009 season this past December, it had been a tumultuous off-season for the Arena Football League. It began with the resignation of long time AFL commissioner David Baker just two days before the Arena Bowl championship game. Though Baker put a positive spin on his resignation saying that he felt it was time, it didn&#8217;t exactly send a positive message about the future viability of the league.</p>
<p>In October, the owner of the New Orleans VooDoo announced that the team would cease operations&#8221;despite being one of the league leaders in attendance. In announcing that the team would fold, owner Tom Benson (who also owns the NFL Saints) suggested that the end of the five year old franchise was in no way an indictment of the New Orleans market.</p>
<p>A dispersal draft to reassign the VooDoo personnel was scheduled and postponed several times amid assurances from the AFL office that rumors of financial instability were unfounded.</p>
<p>The inability to get any consensus on a business model for the league reportedly served as the final nail in the AFLs coffin. A major problem was skyrocketing player salaries, and some sort of compensation system tied to team revenues was a necessity. That agreement was reached with the players, but a bigger schism was left between several factions of owners&#8221;primarily drawn along lines of overall wealth.</p>
<p>Despite the demise of the AFL, it wont be the end for &#8220;The 50 yard indoor war. The sport lives on the AF2 league which, ironically, was originally started as something of a developmental organization for the AFL. The league plays in smaller markets and has a more realistic salary structure. A number of current AFL players&#8221;and possibly a couple of AFL franchises&#8221;could end up in AF2.</p>
<p>Ross Everett is a freelance sports writer and highly respected authority on sports betting odds comparison. He writing has appeared on a variety of sports sites including sportsbooks and betting odds portal sites. He lives in Las Vegas, Nevada with three Jack Russell Terriers and an emu. He is currently working on an autobiography of former energy secretary Donald Hodell.</p>
]]></content:encoded>
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		<title>What To Consider When Developing Practice: Cosmetic Surgery SEO</title>
		<link>http://www.avalanchellc.com/uncategorized/what-to-consider-when-developing-practice-cosmetic-surgery-seo</link>
		<comments>http://www.avalanchellc.com/uncategorized/what-to-consider-when-developing-practice-cosmetic-surgery-seo#comments</comments>
		<pubDate>Sun, 07 Mar 2010 08:30:33 +0000</pubDate>
		<dc:creator>Phillip Guye</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[business marketing]]></category>
		<category><![CDATA[Cosmetic Surgeon seo]]></category>
		<category><![CDATA[Cosmetic Surgery]]></category>
		<category><![CDATA[firm]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[production]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Services]]></category>
		<category><![CDATA[studio]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[video marketing]]></category>
		<category><![CDATA[viral]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://www.avalanchellc.com/uncategorized/what-to-consider-when-developing-practice-cosmetic-surgery-seo</guid>
		<description><![CDATA[One of the advantages of advertising is that it can help you create important expansion in your business. It is a acceptable methodology to be used in case your practice isn't doing well. A good idea is to effectively point out your strong points as a surgeon when advertising your business. Let clients trying to find cosmetic surgery info get to know the advantages of coming to you for treatment. You may use an online cosmetic surgeon SEO show to succeed in this goal.]]></description>
			<content:encoded><![CDATA[<p>One of the advantages of advertising is that it can help you create important expansion in your business. It is a acceptable methodology to be used in case your practice isn&#8217;t doing well. A good idea is to effectively point out your strong points as a surgeon when advertising your business. Let clients trying to find cosmetic surgery info get to know the advantages of coming to you for treatment. You may use an online cosmetic surgeon SEO show to succeed in this goal.</p>
<p>The web is one of the finest places to hold out a marketing campaign for your practice. However it is important that your video gets clicks by clients hunting for plastic surgery related information. This is the only real way you are assured success with this kind of advertising. There are a few pointers that can help you maximize results from your web cosmetic surgeon SEO presentation.</p>
<p>Some good pointers you can use when preparing the video include how respectable your content of info is to potential customers. This also includes how well or professional your presentation goes. Confirm your video captures the attention of possible clients. Getting it wrong can make the consumer click on to the following profile. A great idea is to aim to give clients relevant and useful information in the shortest time-frame possible. This is imperative because getting your video viewed by thousands of people isn&#8217;t necessarily going to get you results, this folk need to love your video and in turn contact you for services.</p>
<p>Another idea you can use when preparing your cosmetic surgeon SEO video is to keep it short and simple. It is smart to form a balance in the employment of medical definitions and common language. Too much tough medical language might confuse clients and they might not get the point you are attempting to get across. You can let them get the basics while also informing them about your business. This sort of information will help you get extraordinarily successful ends up in turning clicks into appointments. You also must consider your sort of clientele too. The general public looking to have plastic surgery has money to spend. This implies they are of decently high status in society and have little time. Your video should take all this into account. Try to have a presentation with class and quality. Coming out as unacceptable is bound to lose you clients from any kind of market.</p>
<p>One of the techniques you can use to make your cosmetic surgeon SEO productive includes preparing applicable and updated information for your target audience. This makes it really easy for them to acquire what they are looking for in the shortest amount of time possible. You should also make efforts to take the time to organize and review the kind of info you want to post on the video. As a consequence, possible clients can then make a fast decision based totally on what&#8217;s available.</p>
<p>Before you decide to pursue any kind of online marketing venture, do yourself a favor and be sure to check out these reliable resources that will be sure to help you in making a successful online marketing strategy to promote your practice Cosmetic Surgeon SEO, and Cosmetic Surgeon Videos</p>
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		<item>
		<title>Three Effective Brochure Design Tips</title>
		<link>http://www.avalanchellc.com/uncategorized/three-effective-brochure-design-tips</link>
		<comments>http://www.avalanchellc.com/uncategorized/three-effective-brochure-design-tips#comments</comments>
		<pubDate>Sat, 06 Mar 2010 08:07:37 +0000</pubDate>
		<dc:creator>Danny Wong</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[brochure]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business marketing]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[graphics]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing materials]]></category>

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		<description><![CDATA[Have you ever considered that a pamphlet can be one of the most important of all your marketing materials?]]></description>
			<content:encoded><![CDATA[<p>Have you ever considered that a booklet can be one of the most compelling of all your marketing materials?</p>
<p>It is a simple piece of paper but the original impact that your pamphlet creates is profound. If it&#8217;s shabby and uninviting your candidate is left with the same feeling. This will slow your business development.</p>
<p>Having a leaflet professionally designed and printed is a key to winning in a crowded marketplace. Taking the time to make sure that your leaflet delivers all the key data in a way that is easily figured is something that only a professional can do.</p>
<p>If you are just getting started in business you may be tempted to do your pamphlet yourself. When I first started in business I did everything myself &#8211; not a smart choice. That is why it took me 12 years before I was even relatively prosperous. Heed my warning &#8211; go professional from day one on your marketing materials. They are an investment and not an expense. Professionally created materials will deliver you customers and the cash flow to follow &#8211; the reason why you are in business.</p>
<p>A brochure has to use eye-catching design. It has to be brief in terms of the content and last but not the least, it must be successful in enticing people to make that call of action.</p>
<p>Here are three key design principles to follow when creating a booklet. Use them and you will see your results flow.</p>
<p>1. The cover:</p>
<p>The cover is your sales representative. Booklets are quite inactive tools and you are not often able to &#8216;walk&#8217; people through your brochure. So you need to stimulate people to read further. The cover is the beginning point so must be tantalising and sharing the KEY values of WHY someone should read further. It should answer the WIFM question &#8211; What&#8217;s in it for me.</p>
<p>A great design company will show you at least three to four cover designs for your booklet. Take Apart these designs to examine which excites you the most. Ask your friends their impression. Does the cover answer the question WIFM? If it doesn&#8217;t stimulate and answer the WIFM question, then skip to another design that works or get it redesigned. Taking the time here to get it right will pay bounties later.</p>
<p>2. The Content:</p>
<p>Once they are past the cover then the message has to become the sales rep. So once again, the pressure is on to be good. Do not opt for cheap inept content writers or ask the designer to write the content or worst still do it yourself. Instead make sure that a professional copywriter is doing the work. If your design company does not have a copywriter then engage one yourself.</p>
<p>Determine that all the big questions that a potential customer will have about your product are answered in a way that gets them to call you for more information. Do not go into &#8216;overkill mode&#8217; and deluge them with too much information at this point in time. Remember the brochure&#8217;s job is to energize and get people to call you.</p>
<p>3. The call for action:</p>
<p>If your prospective customer has read the pamphlet then you have done a good job. All you need to do now is give them a compelling reason to contact you NOW.</p>
<p>Having things like a free call 0800 or&#8217;00 number clearly shown (in big letters) can make a fundamental difference. Having an email address is a clear bonus. Make sure these two are distinctly placed in large clear type.</p>
<p>Even give your clients a special voucher on the booklet or reference code can help. But above all, make sure that you add a clear call to action. One way to do this is to readdress the KEY value of your service to your prospect in a way that will get them to take action. Remember value is everything. People only purchase something that is of value to THEM.</p>
<p>4. The piece that got forgotten:</p>
<p>I did this on purpose and only said there were 3 points. Well the last point is the one that can get neglected. It is the &#8216;dummy&#8217; one. Have you checked that you have these on your pamphlet:</p>
<p>Phone number | Fax number | Email address | Web address | Country of operation | City / area of operation | Company name | And have you proof read for typo and grammar errors?</p>
<p>Discover how creative catalog designs can accelerate your business growth using qualified graphic design. Don&#8217;t reprint this exact article.  Instead, reprint a free unique content version of this same article.</p>
]]></content:encoded>
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		<title>Want To Raise Capital? A Must Read If You Need Investors!</title>
		<link>http://www.avalanchellc.com/uncategorized/want-to-raise-capital-a-must-read-if-you-need-investors</link>
		<comments>http://www.avalanchellc.com/uncategorized/want-to-raise-capital-a-must-read-if-you-need-investors#comments</comments>
		<pubDate>Fri, 05 Mar 2010 08:13:57 +0000</pubDate>
		<dc:creator>James Scott</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[business marketing]]></category>
		<category><![CDATA[how to take my company public]]></category>
		<category><![CDATA[how to take your company public]]></category>
		<category><![CDATA[princeton corporate solutions]]></category>
		<category><![CDATA[take company public]]></category>
		<category><![CDATA[take company public otcbb]]></category>
		<category><![CDATA[take company public pink sheets]]></category>
		<category><![CDATA[Take my company public]]></category>
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		<description><![CDATA[Regulation D, Under Sections 4(2) and 3(b) of the Securities Act of 1933, the SEC adopted Regulation D to coordinate the various limited offering exemptions and to streamline the existing requirements applicable to private offers and sales of securities. The Regulation establishes three exemptions from registration in Rules 504, 505, and 506.]]></description>
			<content:encoded><![CDATA[<p>Regulation D, Under Sections 4(2) and 3(b) of the Securities Act of 1933, the SEC adopted Regulation D to coordinate the various limited offering exemptions and to streamline the existing requirements applicable to private offers and sales of securities. The Regulation establishes three exemptions from registration in Rules 504, 505, and 506.</p>
<p>Rule 504, which provides an exemption for non-reporting companies unless they are &#8220;blank check&#8221; issuers or certain &#8220;shells&#8221;, stipulates that: The sale of up to $1,000,000 of securities in a 12-month period is permitted provided that there is no general solicitation, the securities sold are restricted securities and cannot be resold except pursuant to a registration statement or exemption, and a notice must be filed with the SEC within 15 days after the first sale. Rule 504 does not provide an exemption under any state laws. In certain limited circumstances where an offering is conducted under state accredited investor exemptions, securities offered under Rule 504 may be freely transferrable. Unlike Rules 505 and 506, Rule 504 does not mandate that specified disclosure be provided to purchasers. Nonetheless, the business person should take care that sufficient information is provided to meet the full disclosure obligations which exist under the antifraud provisions of the securities laws.</p>
<p>Rule 505 was adopted by the SEC to provide small businesses more flexibility in raising capital than under Rule 504 &#8211; but without the uncertainty of determining the quality of the purchasers that generally is involved in using Rule 506. Rule 505 provides issuers a limited offering exemption for sales of securities totaling up to $5 million in any 12-month period.</p>
<p>Rule 505 contains certain restrictions regarding &#8220;accredited investors&#8221; and non-accredited persons. The-term &#8220;accredited investor&#8221; includes:</p>
<p>Banks, insurance companies, registered investment companies, business development companies, or small business investment companies; Certain employee benefit plans for which investment decisions are made by a bank, insurance company, or registered investment adviser; Any employee benefit plan (Within the meaning of Title I of the Employee Retirement Income Security Act) with total assets in excess of $5 million; Charitable organizations, corporations or partnerships with assets in excess of $5 million; Directors, executive officers, and general partners of the issuer; Any entity in which all the equity owners are accredited investors; Natural persons with a net worth of at least $1 million; Any natural person with an income in excess of $200,000 in each of the two most recent years or joint income with a spouse in excess of $300,000 for those years and a reasonable expectation of the same income level in the current year; and Trusts with assets of at least $5 million, not formed to acquire the securities offered, and whose purchases are directed by a sophisticated person.</p>
<p>If the issuer sells any securities to non-accredited investors, it must furnish to all investors the same type of information as required by Regulation A. It must also furnish audited financial statements.</p>
<p>If an issuer other than a limited partnership cannot obtain audited financial statements without unreasonable effort or expense, only the issuer&#8217;s balance sheet (to be dated within 120 days of the start of the offering) must be audited.</p>
<p>Limited partnerships unable to obtain required financial statements without unreasonable effort or expense may furnish financial statements prepared on the basis of federal income tax requirements and examined and reported on by an independent public or certified accountant in accordance with generally accepted auditing standards; and The issuer must also be available to answer questions by prospective purchasers about the issuer or the offering.</p>
<p>Further restrictions under Rule 505 include:</p>
<p>The total offering price of each issue of securities may not exceed $5 million. The offering may not be made by means of general solicitation or general advertising. The issuer may sell the securities to an unlimited number of &#8220;accredited investors&#8221; and to 35 non-accredited persons. There are no requirements of &#8220;sophistication&#8221; or &#8220;wealth&#8221; for persons to whom the securities are sold. A company must take any necessary steps to ensure that the purchasers are acquiring securities for investment only, not for resale. The securities are thus &#8220;restricted&#8221; and investors must be informed that they may not be able to sell except pursuant to a registration statement or exemption from registration. The issuer is not required to file any offering materials with the Commission. Fifteen days after the first sale in the offering, the issuer must file a notice of sales on Form D. The notice also contains an undertaking under this Rule for the issuer to furnish the Commission, upon its staff s request, any information given to non-accredited purchasers in connection with the offering. Rule 505 does not provide an exemption from state securities laws.</p>
<p>SEC Rule 506 offers and sales of securities by an issuer that satisfy the conditions stated below are deemed transactions not involving any public offering within the meaning of Section 4(2) of the Securities Act. For an offering to be considered exempt from the registration requirements, Rule 506 stipulates: There is no ceiling on the amount of money which may be raised. No general solicitation or general advertising is permitted. The issuer may sell its securities to an unlimited number of accredited investors and 35 non accredited purchasers. Unlike Rule 505, all non-accredited purchasers (either alone or with a purchaser representative) must be sophisticated &#8211; that is, have sufficient knowledge and experience in financial and business matters to render them capable of evaluating the merits and risks of the prospective investment. The term &#8220;accredited investor&#8221; is defined under Rule 505.</p>
<p>If the issuer sells any securities to non-accredited investors, it must furnish to all investors the same type of information as required by Regulation A. It must also furnish the same financial information as would be required by registration on Form S-1.</p>
<p>If the issuer cannot obtain audited financial statements without unreasonable effort or expense, then financial statements may be provided in accordance with the special treatment described under Rule 505.</p>
<p>The securities sold are &#8220;restricted&#8221; under the same stipulations in Rule 505.</p>
<p>A company is required to file a notice of the offering on Form D at SEC headquarters within 15 days after the first sale in the offering. All states except New York provide an exemption from state securities laws for offerings under Rule 506 but the company must file a copy of the Form D and pay a filing fee in each state. New York has a distinctive law which makes a Rule 506 offering within that state impractical.</p>
<p>Accredited Investor Exemption</p>
<p>The Small Business Investment Incentive Act of 1980 created a new statutory exemption from registration under the Securities Act for transactions involving offers and sales of securities by any issuer solely to one or more &#8220;accredited investors.&#8221; Under Section 4(6):</p>
<p>The total offering price of each issue of securities under the exemption may not exceed the limit on small offerings set by Section 3(b) the Securities Act, which currently is $5 million per issue. The offering may not be made by means of any form of advertising or public solicitation.</p>
<p>The term &#8220;accredited investor&#8221; is defined to include the same individuals and entities as included for purposes of Rules 505 and 506. The issuer is required to file a notice of sales on Form D with the Commission 15 days after the initial sale is made in reliance on the exemption.</p>
<p>Go Public With Your Company, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!</p>
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		<title>Take Your Company Public On The OTCBB or Reverse Merger: Know Your Investors</title>
		<link>http://www.avalanchellc.com/uncategorized/investor-mind-control-is-it-for-real</link>
		<comments>http://www.avalanchellc.com/uncategorized/investor-mind-control-is-it-for-real#comments</comments>
		<pubDate>Sat, 30 Jan 2010 08:14:05 +0000</pubDate>
		<dc:creator>James Scott</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[business marketing]]></category>
		<category><![CDATA[how to take my company public]]></category>
		<category><![CDATA[how to take your company public]]></category>
		<category><![CDATA[princeton corporate solutions]]></category>
		<category><![CDATA[take company public]]></category>
		<category><![CDATA[take company public otcbb]]></category>
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		<description><![CDATA[Discovering the 'thumbscrews' of investors is crucial to getting them to take action. In over a decade of dealing with global investors there are several elements that I've discovered to be universal truths about the mind of the private investor (angel investor, accredited investor).]]></description>
			<content:encoded><![CDATA[<p>Discovering the &#8216;thumbscrews&#8217; of investors is crucial to getting them to take action. In over a decade of dealing with global investors there are several elements that I&#8217;ve discovered to be universal truths about the mind of the private investor (angel investor, accredited investor).</p>
<p>When talking to an investor for the first time, it&#8217;s more important to listen than to speak. It&#8217;s more important to ask questions than answer them. It&#8217;s more important to discover their needs and wants than to exclaim your own. Your first conversation with an investor should be all about piercing the armor and finding the trigger points that prompt a reaction that gets to the center of their &#8216;childlike&#8217; state.</p>
<p>What I mean by this is, investors, just like anyone else, has insecurities that are rooted in their childhood and what they are outwardly today, is typically a polar opposite of what they are on the inside. For example, an arrogant, chest beater seems proud and obnoxious on the outside but the reality is that they are over compensating for an insecurity that is rooted in an individual or collection of childhood incidents.</p>
<p>Maybe they were made fun of as a child, maybe they&#8217;re father was verbally abusive, maybe their teachers would single them out in class opening them up to playground mockery. When talking to these individuals it&#8217;s important to listen to their voice and intonation when the conversation topic changes. Take notes on their psychological adjustments to the conversation. After you feel you have discovered the triggers that induce the &#8216;pleasurable&#8217; responses, end the call, and set your second phone appointment with them.</p>
<p>On that second call, you want to have your conversation ready to go using the triggers you found in the first conversation. Play off of those insecurities that you found, become their best friend without being chummy but it is your mission on this call to be the &#8220;guy that understand me&#8221; to the investor. You want the overall tone of this conversation to have the response from your target along the theme of, &#8220;wow, this guy gets me&#8221; , &#8220;I can see investing in this company&#8221;.</p>
<p>By using this method and not coming across as &#8216;fake&#8217;, you have become an investment opportunity and a shrink all rolled into one. You want to be the one person that this investor can lower his guard to because everything he says, you seem to be the one person who understands him at his deepest level. You seem to naturally be tuned into his insecurities, emotions, needs and wants. Sound strange? Try this out on the next investor you talk to, I guaranty you will be shocked with the results.</p>
<p>For Corporate Consulting or Investor Finder Services, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!</p>
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